CR2’s mobile App drives rapid customer acquisition levels in Ethiopia and Egypt.
Irish software development company, CR2, one of the world’s leading providers of retail banking software, has reported strong adoption rates of its mobile app in Ethiopia, which is used, among other channels, to access the Amole digital wallet, a pioneering mobile payment platform offered by Dashen Bank.
Amole is attracting over 50,000 new customers each month, with over a quarter of a million subscribers signed up since its launch in July 2018.
Amole, named after the ancient salt-bar currency used in ancient Ethiopia, will offer mobile subscribers digital payment capability and access to aggregated digital products and services from Retailers, the Entertainment Industry, Airtime Dealers, Bill Payment Points, Airlines, Social Media Players and third-party service providers.
Dashen Bank intends to position Amole as a digital wallet that will trigger the growth of e-commerce in Ethiopia and promote financial inclusion across the country by ensuring a majority of the population in the country are roped into the financial inclusion net using technology.
CR2 also announced new transformational capabilities that will further drive adoption rates for banks wishing to grow their customer base and increase revenues.
CR2 is a privately held, independent global banking software company, providing specialised products to the banking industry in emerging markets. Incorporated in Ireland and founded in 1997, it offers digital and ATM channels that provide personalized services built upon an integrated self-service digital banking platform known as BankWorld.
The company has been expanding into the African region with similar operations in Egypt.
By introducing end-to-end digitisation of the entire onboarding, KYC (Know your Customer) and account opening process, CR2’s BankWorld Mobile App allows banks to avail of mobile onboarding capabilities, collect relevant KYC details in the app and register non-bank customers in minutes.
This latest version helps banks across Africa, the Middle East and Asia achieve full digital transformation through innovative customer-focused financial technology that drives growth and profitability.
Integrated with Secure Messaging via the BankWorld Mail service, customers of the bank can easily communicate with bank staff, upload documents and files safely, and access options for a designated Personal Banker.
Fintan Byrne, CEO of CR2 commented “we are delighted to see real market evidence that our BankWorld Mobile App is helping to accelerate new customer acquisition in markets such as Ethiopia. Native onboarding and KYC capabilities means that banks can rapidly expand their customer base at a fraction of the cost offered by a traditional branch and reach significant population levels via mobile that were previously unreachable”.