PEWIN CABS invests Ksh100 million in Kenya, rebrands to PTG Travel

0

It has invested Ksh100 million to grow its fleet

Pewin Cabs has officially rebranded to PTG Travel in a bid to increase its market share by offering diversified service in the Kenyan market.

The firm, which is now moving beyond cabs after 10 years, was among the first to launch its cab-hailing App in 2013, a move that contributed significantly to corporate transport solutions in Kenya.

Speaking at the launch of PTG Travel, Managing Director Justus Kirigua, said: “We are excited about the opportunities the new brand offers us.  The transition to PTG Travel is anchored on a three-year growth strategy which includes a Ksh100 million investment to grow our fleet and increase our services to include Bus services, VIP Services and Charter Flight.”

The sum invested translates USD986,232.

Mr. Kirigua has since assured the existing customers that even with the identity change, the firm will continue to deliver greater convenience to clients.

“To help our clients manage their logistics costs, we have enhanced our APP for increased transparency and accountability,” Kirigua said.

Nairobi County Roads, Transport and Infrastructure Executive Hitan Majevdia who graced the event said:”We are proud of PTGs strategy to innovate the transport sector in Kenya. Services like corporate transport sharing and Air Charter will greatly enhance road safety and ease congestion on our roads.”

PTG Travel is eying to enter two East African countries using its current corporate client franchise model in the near future, Kirigua said , as the company seeks to transform corporate transport landscape in Africa.

The move to rebrand comes at a time when tourism numbers continue to improve in the country thus increasing demand for tourism travel.

Last year, number of international arrivals hit 2, 025, 206 compared to 1, 474, 671 in 2017, an increase of 37.33 per cent.

Moreover, foreign companies continue to show interest in setting up shop in the country due to the continued government’s efforts in improving ease of doing business in the country.

Last year, over 20 new UK companies announced plans to set up in Kenya during UK Prime Minister Theresa May visit in the Country.

Speaking about the opportunity to give back to the community, Mr. Kirigua concluded:”There are different modes of transport, and majority of people in our country actually walk to their places of work. We need to improve the walk paths, and make provision for bike lanes. This is something PTG would love to do as part of CSR for the industry.”

ALSO READ:Investing in Kenya’s logistics space

Martin Mwita is a business reporter based in Kenya. He covers equities, capital markets, trade and the East African Cooperation markets.

Comments are closed.