State-run Tanzania Telecommunications Company Limited (TTLC) is set to start offering mobile money transfer services.
It will use an unstructured supplementary service data (USSD) technology to roll out its services soon, officials have said.
The company has contracted a payment technology provider, Novatti Group Ltd to supply technology equipment worth $850,000 to implement the project. Novatti Group Ltd will supply the state-owned telecommunications firm with technologies that will include a short messenger centre (SMSC) and USSD services.
TTLC public relations manager Nicodemus Mushi In an interview said that the company had been undergoing a transition period from a 3G code division multiple access (CDMA) network to a 4G LITE polarisation division multiple access (PDMA) that will enable it to play in the big league in the telecommunications industry
“TTLC has been lagging behind because it lacked requisite features like the value added service that comprises mobile money transfer that the majority of customers are looking for in their phones, but we are in the process of installing it,” he said
TTLC has been offering mobile voice and data services only and has over 50,000 customers countrywide.
The major competitors in money transfer services include Vodacom (M-Pesa), Airtel (Airtel Money), Tigo (Tigo Pesa) AND Zantel (EzyPesa). The number of mobile phone subscribers hit 39.8million in December last year, according to Tanzania Communications Regulatory Authority (TCRA) figures. TTLC maintains a one-per cent market share with a total of 304,214 subscribers.
Mr Mushi said for them to be vibrant in the telecommunications market they needed key features that were sought by customers, including mobile money transfers and 4GLTE.