Following the change of heart in the 11th hour, Ethiopia’s change of policy to open its boundaries to foreign investments has seemed to open the flood gates for the investors to swim into the opportunity. Entrepreneurs and organizations are packing their bags, fastening their seat belts and beginning their journey to one of the most exciting markets in Africa.
The market has been attracting interests from big companies and now the green light has been given for them to venture into the market. Turkish investors had expressed unabashedly their interests in entering the market of the country with close to 100 million population with factors driving the firms that direction. Poised to be a threatening investment hub in East Africa for Rwanda, Ethiopia seems to have caused quakes in the region.
With the big population, South Africa’s MTN telco had been eyeing the market for a long time and now can take advantage of the miracle of open doors. The market can serve the business well as well as being served by the company. The mobile telecommunication company was thrilled after the government allowed liberalization of telecommunication sector, as Ethiopian Airlines had been open to privatization.
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MTN Group seeks to expand its reach across Africa and the exciting market of Ethiopia will deliver its dreams.Aviation and power sectors are among the fields that have attracted the prospects of massive investors who have been looking for business investment opportunities in the country.
The South-African based MTN hopes to seal partnership deals with relevant authorities for effective operations in Ethiopia. MTN could be facing competition from Vodacom and other potential telcos with Ethiopia being the last biggest resort in Africa.
With the doors open, with a stiffer competition in the market, Ethiopia’s economy can only get better.