Browsing: german investment in Kenya

• Kenya has invited German businessmen to invest in the country’s micro, small and medium-sized enterprises
• President William Ruto said the country stands to benefit from the world’s most experienced, organised and resourced German establishments
• Food processing, the digital economy, and intellectual property rights, among others, are some of the potential areas Germans want to invest in

Kenya has invited German businessmen to invest in the country’s micro, small and medium-sized enterprises.

Speaking on Monday, 27 March, 2023, Kenya’s President William Ruto said the country stands to benefit from the world’s most experienced, organised and resourced German establishments.

Dr Ruto noted that the sector is the backbone of the German economy, generating more than 60% of employment opportunities.

Bottom-Up Economic Transformation Agenda

He was speaking in Potsdamer Platz in Berlin when he met Dr Markus Jerger, the Chairman of Der Mittelstand-German Association of Small and Medium-Sized Businesses (BVMW).

According to Dr …