Browsing: Gig work

The gig economy has been the norm in Kenya for decades given that the economy is largely defined by a large informal sector which accounts for 83.6 percent of the working population, employing 14.9 million workers. The online gig economy in Kenya operates across several sectors, including transport services, personal and household services, business services, delivery services, professional services, hospitality and medical care.
Agriculture, manufacturing, construction, trade, hospitality, transport and communications and community, social and personal services are the top sectors that account for these workers.

Corporate employers can save on money, time and resources spent on recruiting and engaging full-time employees. Using gig workers can help reduce the time it takes to complete a project and can be cheaper than hiring.
This flexibility can allow organizations to also add new capabilities, supplementing the core team when they lack particular expertise, and thereby easily scale up or down on a project by project basis. The use of gig workers can allow companies to focus on their core operations. This frees owners, managers and employees to spend their time on their core income-generating activities.