Browsing: Kenya’s tourism industry

It is expected that the industry, which is generally one of the country’s top suppliers of foreign cash, will earn Sh173 billion this year, which is an increase of 18.5 per cent from the previous year.

Earnings dropped to a total of 88.6 billion shillings (Sh88.6 billion) due to governments all over the world restricting the movement of people, primarily through the closing of airspaces.
The number of hotel nights occupied by Kenyan tourists more than doubled during this period, which contributed to the increase in revenue to 146 billion shillings last year.

Due to the epidemic, local resorts, which typically focus most of their marketing efforts on attracting visitors from other countries, were compelled to cater to vacationers from within their own country by providing discounted room rates.

The number of tourists from different countries was still significantly lower than before the epidemic, reaching slightly under 870,500 in 2018, …