German automaker Volkswagen will test its car-mobility solution in Rwanda, before officially launching the Corporate Car Sharing early next year. The move by the car dealer continues to show the evolution of technology and innovation culture which African economies are slowly subscribing as they seek to better their working environments.
Since establishing its car manufacturing plant in Rwanda in June 2018 as an initiative to expand its reach in East Africa region, VW hinted on introducing the car-mobility solution. The new technological feature – a 2016 subject of discussion when scholars sought to explain the trend in the automotive industry – will bring dynamism in the car industry.
According to The New Times – Rwanda, the car manufacturing company has turned their back on making any comments concerning the project, set to take place in Rwanda’s capital Kigali. They have invited drivers to sign up for the test drive by downloading the locally-developed App already available on App Stores under the brand name Move. Only invited drivers will access the VW mobility App during the test.
Under mobility solution, using a smartphone, users can book or rent a car, use the services and pay for the services based on time or distance from the selected pick-up/drop-off points. The digital transformation is changing the methodology of business operations, opening new avenues for investments.
Rwanda could pioneer in the technology globally before replicating it across the world, according to Thomas Schafer, the Chief Executive of Volkswagen South Africa. The ride-sharing service will mount up pressure on existing firms such as Uber, who are dominating the taxi industry.
As VW continues to make tech changes to spur competition and its presence, the firm is also lining up expansion opportunities in Ethiopia, Africa’s fastest growing economy. Senior Executives from the company visited the Horn of Africa country to discuss business opportunities in the lucrative market.