Photographic tourism to beef up Tanzania’s economy

Tanzania, March 26 – Photographic hunting is the next card Tanzania is ready to play to arrest the attention of other tourists, luring them to one of the most competitive tourism destinations in Africa. The board is taking no chance in ensuring the country delivers the best and becomes the best in the industry. The second highest raking foreign exchange earner in the country after minerals is tourism.

Plans are underway to ensure the strategy is tackled effectively. The new strategy will pay off with Tanzania boasting of a bevy of diversity in culture, geographic landscapes, and food among other aspects. The aim is to capture tourists’ attention to what they love and would want to experience. It would be an effective measure to meet the market’s demand directly and with maximum satisfaction.

With the plan, the country hopes to rake in more revenue for the government to be able to sustain the economy, and fund other developments that are taking over in the country. This goal will help the tourism board understand the market and what customary changes need to be made in order to be more relevant and appealing to the audience. The country has been marketing and branding their tourism sector to revive the spark that once was.

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One of the targeted areas will be wildlife, with Tanzania understood to have a wide variety to the tourists. They have luxurious hotels in the mainland and Zanzibar extensively that are eye-catching to the travelers. Other natural resources available too will be an added advantage to their appeal.

Tight security has been an alarming call that must be looked into as the flora and fauna life are a vital part in the tourism sector. Infrastructure improvement would be an ideal upgrade to the sector.