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Browsing: Kenyan Women
- Kenyan women lead region in entrepreneurship spirit, with older women leading the younger pack.
- Women (49%) are more likely than men (37%) to be uncertain about how to protect their business from cyberattacks.
- Among women founders in Kenya, 45 per cent started their business to follow their dream.
Kenyan women are outshining their regional peers in entrepreneurial spirit, with nine out of 10 considering starting or running their own businesses, a new survey by Mastercard has shown. Compared to the region, 93 per cent of Kenyan women consider starting or running their own business, way above the Eastern Europe, the Middle East, and Africa (EEMEA) average of 51 per cent.
According to the survey, older generations in Kenya, including Baby Boomers (93 per cent) and Gen X (90 per cent), are slightly more likely to view themselves as entrepreneurs compared to the 85 per cent of Gen Z, and 89 …