• The Policy Guide for the Gig Economy proposes five key interventions, including the establishment of a tripartite forum to set industry standards
  • Currently, 1.2 million workers, most of whom operate within the informal sector, are employed in the gig economy.
  • It also outlines the steps needed to expand special economic zones to accommodate gig work’s virtual, international nature.

Kenya has developed a policy guide that will structure how the Gig economy works. The “Policy Guide for Digital Economy Progress,” developed in collaboration with the Mastercard Foundation, eMobilis Technology Institute, and Africa Practice, offers a comprehensive roadmap to reform Kenya’s gig economy and create a more equitable and sustainable sector for over one million workers and businesses.

According to the toolkit’s developers, it offers a detailed policy proposal to address the pressing challenges faced by digitally delivering gig workers and promote the sector’s growth and development.

EMobilis Managing Director and Co-founder Ken Mwenda said the tool connects labour protection and a conducive environment for businesses, such as digital labour platforms and business-process-outsourcing enterprises.

“As a leader in digital skills training, we see firsthand the transformative power of Kenya’s gig economy. This guide provides a clear pathway to create an environment where gig workers can access better opportunities, and where businesses can invest with confidence in this rapidly growing sector,” said Ken Mwenda, eMobilis Managing Director and Co-founder.

It proposes five key interventions, including establishing a tripartite forum to set industry standards and a multi-purpose gig worker registration platform.

Read Also: Blockchain for Employment: Africa’s Leap into the Gig Economy

The guide also emphasizes the need for legal reforms to improve protections for gig workers under the Employment Act 2007 and other labour laws while incentivizing businesses to invest in dignified gig work.

Formally recognized in 2007 under Kenya Vision 2030, Kenya’s gig economy significantly contributes to the overall GDP of the Information and Communication Technology (ICT) sector, increasing from 1.4 percent in 2017 to 2.4 percent in 2021.

Catherine Ndioo, Country Lead- Programs Communications; Anwar Ahmed- representative from the Ministry of Trade and Investment; Marie Wilkie- Strategic Advisor at Africa Practice; Dr. Wanjiru Kariuki- Secretary Skills Development at the Ministry of Labour and Social Protection

Currently, 1.2 million workers, most of whom operate within the informal sector, are employed in the gig economy.

With the sector’s annual value estimated at USD 109 million, gig work has become a cornerstone of the digital economy. However, gig workers face numerous obstacles despite this growth, from algorithmic bias on global platforms to limited legal protections in Kenya.

Policy Guide for the Gig Economy

The guide has been developed through extensive research and engagement with over 190 stakeholders, including gig workers, job providers, and policymakers.

Their voices and insights have shaped this policy proposal, ensuring it reflects the needs and aspirations of those most affected by the sector’s development.

“This toolkit represents a significant step forward in shaping the future of Kenya’s gig economy. By addressing regulatory gaps and advocating for worker protections, we aim to create a fair and sustainable digital ecosystem that allows Kenya’s young people to thrive and compete on a global scale,” said Africa Practice, Managing Director for East Africa and Group Chief Commercial Officer Richard Kiplagat

With detailed insights on the legal status, wage protection, occupational health and safety, and social protections of gig workers, the guide offers a practical approach to addressing gaps in Kenya’s labour policy framework.

It also outlines the steps needed to expand special economic zones to accommodate gig work’s virtual, international nature.

Read Also: The Gig Economy: How Digitization is changing Africa’s job market

The launch occasion invites policymakers, industry leaders, gig workers, and media representatives to join the discussion and explore how the policy guide can drive positive change for Kenya’s gig economy.

Ken Mwenda- eMobilis Co-founder and MD hands over the launched Policy Guide for Digital Economy Progress to the Mary Kerema-OGW, Secretary E-Governance and Digital Economy Ministry of ICT and Digital Economy [Photo/Jack Oduor]
The toolkit represents a crucial milestone for Kenya’s gig economy, providing actionable steps to build a resilient and inclusive digital workforce.

The guide, which offers actionable strategies to enhance worker protections, establish industry standards, and incentivize investment, positions Kenya on a path to becoming a global leader in the gig economy.

As stakeholders from various sectors collaborate to implement these recommendations, the toolkit catalyzes sustainable economic prosperity, fosters meaningful change within communities, and establishes Kenya as a leader in digital innovation in Africa.

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