In Tanzania, the Fair Competition Commission (FCC) is responsible for promoting and protecting effective competition in trade and commerce as well as protecting consumers from unfair and misleading market conduct.

Without such an entity, companies use false advertising to capture markets, mergers of large firms occur undermining smaller businesses unfairly and the end-user, the consumer, is put at threat.

It is for this reason that Tanzania has recently passed the Fair Competition Order which sets out the thresholds for mergers that should be reported to the Fair Competition Commission (the FCC). In this most recent Order, Tanzania moved the merger notification threshold from USD 360,000 to USD 1.6 million.