• Swiss Capacity Building Facility (SCBF) and APA Insurance have partnered with a consortium of local insurance innovators to provide affordable and relevant primary healthcare insurance to under-served Kenyans.
  • The consortium made up of three BimaLab participants, Paa Insurance Agency, Emerging Markets and Democrance, supported by Illara Health, will build cutting-edge solutions for a market that continues to be neglected by mainstream insurance providers.
  • Paa Insurance Agency; an inclusive insurance distribution specialist, Emerging Markets; a research and design consultancy firm, Ilara Health; a network of primary healthcare facilities, Democrance; a SaaS plug-and-play insurance technology provider are part of BimaLab,  an insurtech accelerator  by FSD Africa for innovators working together to create the future of insurance in Africa.

Swiss Capacity Building Facility (SCBF) and APA Insurance have partnered with a consortium of Kenyan-based insurance innovators to provide affordable and relevant primary healthcare insurance services to under-served Kenyans, an innovative designed with a hybrid model of capitation costs, and in-patient benefit for patients who become hospitalised.

The consortium made up of  three BimaLab participants, Paa Insurance Agency, Emerging Markets and Democrance, supported by Illara Health, will build cutting-edge solutions for a market that continues to be neglected by mainstream insurance providers.

Paa Insurance Agency; an inclusive insurance distribution specialist, Emerging Markets; a research and design consultancy firm, Ilara Health; a network of primary healthcare facilities, Democrance; is a SaaS plug-and-play insurance technology provider are part of BimaLab, an insurtech accelerator by FSD Africa for innovators working together to create the future of insurance in Africa.

“We are proud to launch this innovative initiative which will see thousands of under-served households in rural and peri-urban Kenya have access to sustainable primary health care financing solutions to protect their families against out-of-pocket expenses that could otherwise force them into poverty,” stated Dana Ellis, Senior Operations Manager at SCBF.

The technical assistance funding from SCBF will contribute to strengthening financial inclusion and increasing resilience against primary healthcare costs for under-served communities in Kenya, intending to reach at least 50 percent of women.

This is aligned to the Kenya’s 2030 financial inclusion strategy to ensure that no person in Kenya is left out of reach of financial services, to increase their resilience against risks beyond their control, while also improving their access to essential healthcare services.

Read also: Swiss Re in fresh push to boost insurance in nine African countries

Ashok Shah, the Group CEO for APA Apollo said that APA has been at the forefront of supporting inclusive insurance solutions targeting the middle and lower base of the economic pyramid, and shall continue to do so with this initiative, to create social and sustainable impact within the communities.

“It is important for insurers to think beyond offering insurance to the affluent customer segment. The future of insurance lies in tapping into the majority of the population which remains uninsured,” said Mr Shah.

The demand for new innovative insurance solutions, over the last few years, has seen an emergence of insurtechs (insurance innovators who use technology to create and improve insurance solutions) and simplified customer experiences facilitating the purchase, service and making of claims without the barriers associated with mainstream insurance.

Elias Omondi, Senior Manager Risk Regulation at FSD Africa, who inspired the birth of BimaLab remarked, “we’re thrilled to see startups that have gone through BimaLab launch innovative products that will redefine how insurance is offered and accessed in the Kenyan market, and even beyond our borders. We feel honoured to have been selected to offer local support and monitoring mandate by SCBF. We will work closely with the innovators, the insurer and the regulator to see that the project achieves its intended impact.”

“The project will enable us to refine and scale inclusive insurance solutions that we have been developing since our participation in BimaLab. By working together, we will leverage core organisational strengths and increase the speed at which we churn out new solutions,” noted Paa Insurance Agency co-founder and CEO John Paul Otieno.

Eric Mbuthia Kanyi, Chief Medical and Technology Officer at Ilara Health, highlighted the importance of continued investment within the primary health care segment.

“Ilara Health is building a network of technology-enabled primary healthcare clinics delivering affordable, quality healthcare to Africa’s low to middle income demographics. It does this by financing the deployment of essential equipment and consumables within existing under-equipped clinics and digitising these facilities with its suite of software tools,” he added.

Democrance Sub-Saharan African Region Director Siani Malama says technology will play a key role to ensure efficiencies and reduced product distribution costs. Democrance SaaS platform enables digitisation of the insurance value chain, to allow clients to serve new customer segments, improve efficiencies and reach customers often neglected by conventional insurance solutions.

“We will ensure we focus on the customers first, and re-work our solution to address customer pain points through human-centered design frame and research. This will be managed and implemented by Emerging Markets Consultancy, led by  Luis Kinuthia,” added Malama.

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A communication expert with over 10 years’ in journalism and public relations. My ability to organize, coordinate and follow through assignments has enabled me to excel in media. I have a passion for business in Africa and of course business in Kenya!

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