Global Chinese technology company-Vivo has stamped its mark in the Kenyan market by setting its regional offices in Nairobi.

The firm has also unveiled the new V17 pro Smartphone in the Kenyan market.

According to the firm, the new V17 pro houses a total of 6 cameras on the front and back that allow users to redefine their selfies with the industry’s first 32mp dual pop-up front camera, a powerful upgrade to Vivo’s iconic elevating front camera.

V17 pro also houses cutting-edge features such as the super AMOLED ultra FullView display, professional-grade 48mp AI quad camera, plus stunning makeover features created to compliment the lifestyle of today’s young and stylish consumers.

Speaking during the event that was attended by senior government and private sector players in the telecommunications sector, Vivo Kenya CEO Arthur Xian said: “The creation of V17 pro once again showcases our strong consumer-centric innovation approach. The new V series member brings brilliant camera systems on both the front and back of the smartphone to empower consumers to redefine their photography experience.”

READ ALSO:China’s top smartphone maker steps up its assault on Kenyan market

President for the Vivo Middle East and Africa region Jet Xu said:“V17 pro is a masterpiece that we are extremely proud of, as it reinforces our position as a pioneer in bringing best-in-class mobile experiences to the Kenyan market.”

The V17 is part of an array of different versions of the vivo brand with features such as the91.65% screen-to-body ratio, the artificial intelligence-powered cameras that pop up.

These plus the striking blend of technology ad price for today’s savvy millennials are key to delivering results for the company.

READ ALSO:Fake Apps expose Kenyans to cyber fraud

“V17 pro also houses cutting-edge features such as the super amoled ultra fullview™ display, professional-grade 48mp ai quad camera, plus stunning makeover features created to compliment the lifestyle of today’s young and stylish consumers,” said Vivo training manager, Peter Gitonga.

Vivo says it continues to place world-first features into its smartphones to enable better mobile experiences, and has ambitions to continue its growth trajectory and international expansion by providing stylish and dynamic products to more consumers around the world.

Currently, Vivo is present in more than 30 markets including Kenya, Nigeria, with Egypt, Morocco, and the Middle East countries.

Communications Authority of Kenya director of licensing, compliance and standards Matano Ndaro has put his weight behind Vivo, commending them for their entry into the Kenyan market and plans to contribute immensely to the economy and create jobs.

“As government, we are constantly encouraging investors to tap into the investment opportunities available in the country especially in ICT. As an arm that focuses on regulation, we encourage the public to only procure mobile phones that are CAK approved to avoid any health hazard,” he added.

The government has been keen to boost internet access across the country, where 99 per cent of all data sold is accessed through mobile phone.

READ ALSO:Internet spend growth challenges Kenyan telcos budgets

“We therefore aim to engage in private-public partnerships that will help us achieve the target of connecting every Kenyan. This is why we welcome vivo wholeheartedly,” Ndaro said.

Vivo has a strategy to accelerate its innovations across smart devices and applications for the internet of things era. Based on 5G enabled Smartphones, Vivo has said it is committed to its strategy to expand its 5G device offerings to include AR glasses, smartwatches, smart headphones and more.

READ ALSO:Nigeria remains Africa’s largest smartphone market

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Martin Mwita is a business reporter based in Kenya. He covers equities, capital markets, trade and the East African Cooperation markets.

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