Browsing: africa smartphone market

The survey showed mobile phone subscribers stood at 46 per cent in Sub-Saharan Africa, while smartphone adoption was at 64 per cent. This is expected to grow to 50 per cent and 75 per cent respectively by 2025.

“By the end of 2020, 495 million people subscribed to mobile services in Sub-Saharan Africa, representing 46 per cent of the region’s population – an increase of almost 20 million from 2019.

With more than 40 per cent of the region’s population under the age of 15, young consumers owning a mobile phone for the first time will remain the primary source of growth for the foreseeable future. There will be around 120 million new subscribers by 2025, taking the total number of subscribers to 615 million (50 per cent of the region’s population),” the report stated.

According to the most recent data provided by Dalberg, a vast majority of Kenyans rely on digital services for their businesses and livelihoods. And there is significant room for expansion and deeper engagement in the sector. Kenyans depend on digital tools and services to increase their income.

The quarterly sector statistics compiled by the Communication Authority of Kenya (CA) for the quarter ending September 2021, Kenya has over 26 million smartphone devices out of a total of 59 million mobile phone devices connected to mobile networks in the country. This results in a penetration level of 53.4 per cent.

As stated by Mugo Kibati, the Chief Executive Officer of Telkom, the cooperation aligns with Telkom’s aim of enabling its consumers to gain access to mobile and broadband services.