Browsing: FMCG

East Africa's Small-Scale Retailers
  • Due to their small footprint, traders are located closer to consumers, along transport hubs and routes, or within local communities. 
  • Proximity also extends to knowing and stocking customer’s preferred brands and products and offering credit to loyal customers.
  • United Nations Economic Commission for Africa indicates that small and local retail transactions account for 70 percent of total transactions in Kenya alone. 

Across East Africa, it is not uncommon to see dukas and kiosks around every other street corner offering some of life’s daily essentials such as sugar, soap, tissue paper as well as bread and milk. 

While they may not seem like much, East Africa’s dukas and kiosks are the backbone of the economy, providing jobs and basic essentials to millions of people.

According to EuroMonitor International, these spaces for trading can range from as little as 1sqm up to 30sqm. Due to their small footprint, traders are located closer

flame tree g
  • The Flame Tree Group has announced a profit warning for the year ended December 31, 2022 
  • The earnings decline is due to  an increase of raw material prices, shipping costs, as well as depreciation of the local currencies against the US Dollar (USD). 
  • It is predicted that earnings for the year will be at least 25 percent less than the level of earnings in the previous year.

Kenya’s manufacturing giant, Flame Tree Group has announced a profit warning for the year ended December 31, 2022 stating that the earnings will be at least 25 percent less than the level of earnings in the previous year.

The firm attributes the decline to the increase of raw material prices, shipping costs, as well as depreciation of the local currencies against the US Dollar (USD). 

According to the firm, the price of plastics have gone up by 70 percent compared to 2021 while

A motor bike courier. Kenya’s emerging economy will be driven by technology advances. www.theexchange.africa

Rising income levels among all socioeconomic classes are seeing an increase in the demand for goods and services and firms should consider introducing their products to the continent since there are lucrative investment, production, and distribution opportunities all over Africa.
According to Brookings Institute, the sectors to look out for and invest in include the Fast-Moving Consumer Goods (FMCG), online retail and luxury goods.…

A self-powering handcart (Mkokoteni) that was built in Kenya. The country’s emerging economy is largely based on technology adoption. www.theexchange.africa

The country’s changing demographics and improved business environment are among factors contributing to increasing consumption. Continent-wide, this consumption is predicted to hit US$2.5 trillion by 2030.  

In less than 10 years, seven Sub-Saharan African countries including Kenya, Tanzania, Ethiopia, the Democratic Republic of Congo (DRC), Nigeria, Egypt and South Africa will be home to half of Africa’s population. Of this, an estimated 43 per cent of Africans across the continent will be in the middle or upper classes.

The country’s changing demographics and improved business environment are among factors contributing to increasing consumption. Continent-wide, this consumption is predicted to hit US$2.5 trillion by 2030.  

In less than 10 years, seven Sub-Saharan African countries including Kenya, Tanzania, Ethiopia, the Democratic Republic of Congo (DRC), Nigeria, Egypt and South Africa will be home to half of Africa’s population. Of this, an estimated 43 per cent of Africans across the continent will be …