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Browsing: Fortune Sibanda
- Tiktok holds talks with content creators in Kenya on monetisation following the breach of a June 2024 offer to start making money via the platform.
- In December 2023, TikTok announced plans to launch a subscription model for content in Kenya in June 2024.
- According to the Reuters Institute Digital News Report 2023 survey, Kenya leads the world in TikTok usage.
Kenyan content creators will wait a bit longer for direct monetisation of their content through TikTok, after the video-sharing platform breached an earlier offer to operationalise income-earning initiatives by June this year. In the latest development, the Chinese company revealed that it has just engaged in talks with Kenyan creators, who have been pushing multinational social media companies to find ways to compensate for the content they publish on the platforms.
Tiktok director of government relations & public policy for Sub-Saharan Africa Fortune Sibanda said that Kenyan creators will in …