Browsing: Doing business right

Participants going through an experiment in Busara stationary lab in Nairobi

Research economics body, the Busara Center for Behavioral Economics focuses on undertaking studies on behalf of academics, policy makers and organisations.   For the past five years, the organisation has been applying its expertise in Kenya, Uganda, Tanzania, Nigeria, Ethiopia, Peru, Fiji, and India.  Senior Communications Manager, Nengapate Kuria spoke to The Exchange on how this technique works and its impact on Africa’s economy. 

What solutions does the organisation look to offer? 

Busara Center for Behavioral Economics is a research and advisory firm that leverages its behavioral science expertise to better understand humans through data. Our core objective is poverty alleviation; as such, we offer real world sustainable solutions that have been rigorously tested in a lab setting to help permanently lift people out of poverty.  

Also read: Majicom: Fusing technology, science, to enhance water access in Tanzania 

When was the idea formulated