Browsing: Luisa Ortega

Coca-Cola appoints Luisa Ortega president of the Africa operating unit
  • Luisa Ortega appointed as president of the company’s Africa operational unit, with responsibility for markets across the continent
  • Ortega replaces Bruno Pietracci, who has been named president of Coca-Cola’s Latin America operating unit

The Coca-Cola Company has announced the hiring of Luisa Ortega as president of the company’s Africa operational unit, with responsibility for markets across the continent.

Ortega is presently the president of the company’s Latin American central zone, which covers Venezuela, Colombia, Peru, Ecuador, the Caribbean and Central America.

As president of the Americas operations division of Coca-Cola, Ortega succeeds Bruno Pietracci. The two changes will go into effect on February 1, 2023 with Ortega relocating to Johannesburg.

Ortega and Pietracci’s immediate boss will be Henrique Braun, who will take over as Coca-Cola’s  head of international development on January 1, 2023. Braun has been running Coca-Cola’s operations in America since 2020.

“I’m delighted Luisa will manage our activities