Kenya’s Tourism Industry Rebounds with 70.45% Increase in International Arrivals in 2022

The sector rebounded in 2022 due to a 70.45% increase in international arrivals. According to official government figures, the number of arrivals increased to 1,483,753 from870,463 in 2021. Rebound attributed to a number of source countries relaxing Covid-19 limitations and opening up travel. The tourist industry in Kenya is prepared for a significant boom this year, following last year's good performance buoyed by the resumption of the post-pandemic international travel and robust tourism activities. The sector, which offers great investment potential primarily in hotel facilities, tour and travel businesses, and travel agencies, rebounded in 2022 due to a 70.45% increase in international arrivals. According to official government figures, the number of arrivals increased to 1,483,753 from870,463 in 2021. The Tourism Research Institute (TRI) attributes the rebound to a number of source countries relaxing their Covid-19 limitations and opening up travel. Prior to the pandemic, the sector contributed 10.4% of the country's gross domestic product, 5.5% of Kenya's formal employment, and 4.2% of the National Gross Fixed Capital Creation. It contributes to the socioeconomic well-being of the country's population through multiplier effects in trade, agriculture, construction, manufacturing, and transportation, among other components of the supply chain. Kenya staged a peaceful election