Browsing: GROWTH OF ECOMMERCE IN AFRICA

During the mid-1990s, the internet revolution gained momentum, with many businesses recognizing that they needed to adopt internet solutions if they were to stay relevant. New companies offering services that were outside what had been the conventional norm became leaders in the global economy. With young tech enthusiasts adopting disruptive ideas, the supply of goods and services was no longer limited to locality. This led to the popularity of online stores, and the birth of companies such as Amazon.

Amazon birthed

From the humble beginnings of his rented home garage, Jeff Bezos started his online book store, eventually adding more products to the catalogue. To date, Amazon can arguably be said to be one of the leading e-commerce companies in the world, with a recorded market share of over 35% in the United States of America alone.

Africa on the move

Although Africa was viewed as lagging in development for …

Technological advancements, financial sector innovations and recent health threats like the Coronavirus have fuelled a greater reliance and need for digital trade and online shopping. The surge in E-Commerce globally has resulted in the need for efficient payment and data management systems. The adoption of data centres provides a data management system solution that allows for efficient payment across e-commerce platforms.

What are data centres? 

Data centres are ICT command centres used by various businesses to provide cloud storage, data processing and applications support services. These are useful to ensure safe, efficient and reliable online markets.

IT penetration in Africa is the major determinant of the growth and development of data centres. Economic and administrative prioritisation has not been directed towards investments in IT infrastructure. A norm that IT investments are concerns for the private sector and not for the government prevails throughout the continent. As such, the continent is …

Africa’s tech habitude is on the rise. Internet usage has risen significantly on the continent. On top of that, the advent of the coronavirus pandemic accelerated the prospect of growth in the digital sphere. E-commerce is one such opportunity that affords businesses access to broader market opportunities in every arena. According to McKinsey, a worldwide consulting firm, the e-commerce industry in Africa is expected to grow to a $75 billion industry by 2025.

E-commerce is growing. It is accelerated by a growing and youthful population that is increasingly exposed and has an appetite for greater efficiency and improvement of business to first-world standards. The African diaspora has also contributed to this growing demand as people have become more exposed to what is going on around the world. Technology itself dissolves existing borders and opens up trade regionally and internationally.…