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The Kenya Association of Manufacturers (KAM) has partnered with e-commerce players in Kenya to boost access of manufacturing SMEs to local and international markets through e-commerce.

This is in the wake of low uptake of e-commerce in Kenya despite its immense benefits.

The partnership, therefore, seeks to promote the uptake of e-commerce by SMEs to enable them to gain access to global markets and new international customers and reinventing their business models to align with changing technologies.

Speaking at the inaugural event, KAM Board Member and SME Hub Chair, Ms Ciiru Waithaka noted that the increased attention on SME growth, both at a national and global scale, points to a reckoning that the future of business hinges on their success.

“The unique and dynamic nature of SMEs in the manufacturing sector calls for an adaptive approach in developing policies and interventions that most importantly centres their needs and proposed solutions …