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UAE based Emirates Airlines has inked an agreement with Airlink which has paved way for it to enter the Southern African market. The pact with regional airline Airlink is part of Emirates ongoing major expansion in the region even though the Dubai-based company has been cutting off various routes around the World owing to the Covid-19 threat.

The development comes but weeks after South Africa’s state-owned airline, South African Airways, failed to raise the $591 million it needed to bail itself out of the corruption and mismanagement allegations that it was facing.

Earlier this year in June, the SA government had issued a statement that it would step in to bailout the company but on September 30th, media was ablaze with reports of the company shutting down its doors, pending government intervention.

With such a big player out of the picture, it only makes sense that Emirates, …

Loading Emirates cargo. Emirates transported 2,000 tonnes of cut flowers from Kenya which remains an important freighter station for the airline. www.theexchange.africa

With the multibillion flower export business in Kenya, national carrier Kenya Airways (KQ) and Emirates could make the segment a possible battleground to control freighting the commodity.

Already, Emirates is ahead of the pack in Kenya having freighted 2,000 tonnes of cut flowers from the East African nation through its Emirates SkyCargo in January.

Kenya Airways is also propping up for the general air cargo market of which flowers make up for a sizeable account in Kenya. The national carrier is aggressively moving to consolidate air cargo transport after successfully launching the first direct flight from Nairobi to the US.

With the Expo 2020 Dubai beckoning, Emirates is off to a good start with cut flower transportation from Kenya to its more than 155 destinations globally.

Last year, Emirates SkyCargo transported over 46,000 tonnes of flowers across the world with over 24,000 tonnes, originating from Kenya.

Valentine’s Day flowers demand