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Browsing: Africa E-commerce Agenda
- MSMEs and the e-commerce sector in Kenya are emerging as a formidable force driving economic growth.
- With over 7.4 million MSMEs contributing about 40 percent of the country’s GDP, their potential to boost the economy is huge.
- With internet penetration in Kenya currently above 74 percent, the country is well-positioned for e-commerce growth banking on an expanding middle class.
In a world where technology continuously reshapes the business scene, the relationship between Micro, Small, and Medium Enterprises (MSMEs) and the e-commerce sector in Kenya is emerging as a formidable force driving economic growth.
This dynamic was highlighted during a recent stakeholder forum reviewing the Kenya e-commerce strategy, launched in December 2023.
The strategy aims to foster innovation, inclusive participation, and economic growth through digital commerce for Kenyans, regardless of location, age, gender, or abilities.
With over 7.4 million MSMEs contributing about 40 percent of the country’s GDP, their potential to …
E-commerce is set to create three million jobs for the youth by the year 2025 a report by bankers and financial experts.
The World Economic Forum, in partnership with the International Trade Centre, released the Africa E-commerce Agenda, which is an eight-step action plan to recognize the benefits of e-commerce in the content.
The Africa E-commerce Agenda action points enable e-payments, manage data, grow the tech industry, refresh policies, expand connectivity, upgrade logistics, coach small business and join forces.
The Agenda released early this month, recognizes the significance of the large ecosystem of digital technology and supporting elements.
Experts who attended the forum said e-commerce has the potential to create 3 million jobs yet e-commerce startups, face many challenges, which includes low consumer digital trust, low regional integration and poor infrastructure.
The head of the regional agenda, Africa and a member of the Executive Committee of World Economic Forum Dr …