Browsing: Fitbit Inspire 3

The market growth is extensively attributed to the rising health and fitness awareness, growing penetration of the internet & smartphones, and increased consumer disposable income levels.

The rising adoption has led to an increase in device development & innovation as more market players race in to deliver the growing demand and capture a higher market share.

According to Kewalramani, to set itself apart from competitors, Fitbit has evolved from being a pure fitness tracking device company to bringing more functionality and innovation around stress and sleep management to help users gain control of their health goals.