Browsing: the africa we want

ECOMMERCE

Africa’s tech habitude is on the rise. Internet usage has risen significantly on the continent. On top of that, the advent of the coronavirus pandemic accelerated the prospect of growth in the digital sphere. E-commerce is one such opportunity that affords businesses access to broader market opportunities in every arena. According to McKinsey, a worldwide consulting firm, the e-commerce industry in Africa is expected to grow to a $75 billion industry by 2025.

E-commerce is growing. It is accelerated by a growing and youthful population that is increasingly exposed and has an appetite for greater efficiency and improvement of business to first-world standards. The African diaspora has also contributed to this growing demand as people have become more exposed to what is going on around the world. Technology itself dissolves existing borders and opens up trade regionally and internationally.

Africa is poised to overtake highly populated continents like Asia in terms of population growth. Along with rapid urbanization, the burgeoning population creates an urgent need to find solutions for growing energy demands. As the population grows, demand for fuel and energy to power movement, urban lifestyles, cooking, heating, and refrigeration will catapult in tandem.

This positions the continent as a significant demand hub for energy solutions like gas, oil, and electricity, which has answered the needs and demands of home use. In addition to the demand for energy use in the home, there is a growing need for industrial and manufacturing energy solutions. The advent of Africa’s free trade area is set to propel industrial output by creating synergies and opening up the broader market.