Browsing: Tourism

Rwanda has gone a step further and promoted its tourism attractions on the world stage, through sports via its ‘Visit Rwanda’ tagline on England’s Premium League football clubs. 

The EAC core objectives compel the countries to bring collective efforts to promote their industry and share benefits as they come. So far, the EAC treaty (under Article 115) has shown partner states can undertake and develop collective and coordinated approach to the promotion and marketing of quality tourism into and within the community (EAC). 

Hence, the entire concept of coordinating policies in the tourism industry to establish a framework of cooperation is vital, as it will promote the equitable manner of benefit-sharing. 

The trade mission, which brings together Kenyan and DRC investors and entrepreneurs, will be held in four of DRC’s biggest cities that is, Kinshasa, Lubumbashi, Goma, and Mbuji Mayi.
SMEs will have an opportunity to explore opportunities in DRC through business forums and panel discussions moderated by experts in various fields, site visits to various businesses and locations of interest, networking sessions, and trade exhibitions that will allow businesses to showcase their products and services.
Speaking during the official opening ceremony, Bazaiba expressed delight in seeing two sovereign States from the East and Central Africa region championing the growth and integration of Africa through trade and investment.

Commenting on Africa’s participation at the conference and the continent’s development in general Egypt’s representative at Expo 2020, Ahmed Maghawry Diab, who is also an official from the country’s Ministry of Trade and Industry said, “…the world has started to look at Africa and rediscover it…the continent has a lot of difficulties, but it has also started to develop.”

Another optimist for the continent’s development and what it has to offer is Dr. Levi Uche Madueke, Head of the African Union (AU) Strategic Partnerships Office and AU Commissioner General for Expo 2020 said, “…Africa is undergoing a dynamic socio-economic and political transformation. There is a lot happening on the continent but the world is yet to hear all about it. It is time to take charge of Africa’s narrative and reclaim its rightful place in the global arena.”

The Covid-19 pandemic has had a devastating toll on the global tourism sector and Tanzania along with the acclaimed tourist destination of Zanzibar are no exceptions. According to the latest EABC report on the impact of Covid-19 on selected sectors, the East African Community (EAC) tourism sector has lost a shocking two million jobs between last year and this year August.

The report looked at key sectors including the Tourism & Hospitality Industry and the results are shocking if not downright appalling and calling for some kind of drastic action to resolve the situation. So when the out of work tour guide says she has no job she is only one of 2 million people out of work from the tourism industry in the EAC.

The government introduced a five-year zero profit tax policy for new investments in the hospitality sector which is expected to encourage private sector investment.

According to the study, the development of world-class tourism facilities is expected to lead to job creation and boost tourism earnings.