Browsing: African film content

French's Canal+ Group acquires Rwandan studio Zacu TV www.theexchange.africa
  • Since its inception in 2017, ZACU has made rapid strides toward being one of the most successful internet streaming service providers in East Africa
  • 19% of Rwandan households owned a TV in 2019, therefore the country’s 9.37 million mobile phone users make a considerably more viable business for digital content creators
  • Canal + already serves consumers in both Anglophone and Francophone West Africa, and it already has 23.7 million members all over the world

As part of its strategy to further consolidate its position in East Africa, the French company Canal+ Group has announced that it will be purchasing ZACU TV, Rwanda’s first digital streaming platform.

After recent forays into film production in West Africa, this current endeavor indicates that the French media behemoth recognizes the untapped potential of independent film production in Africa as an attraction for the growing on-demand viewership across the continent.

The decision to expand into …

Queen Sono was the first African script-to-screen to feature on Netflix. www.theexchange.africa

The biggest challenge for Africa to produce thrilling global entertainment has been for a long time the lack of a realistic budget allocation to the creation, pre-and postproduction, and marketing of content.

However, the year 2022 bears a promise of the global media industry taking African content seriously.

Tony Maroulis, a principal analyst for London-based Ampere Analysis, says more than 1.4 million subscription video-on-demand (SVOD) users in Sub Saharan Africa. He projects the figure will grow to 2.4 million by 2026.…