Browsing: MSMEs in kenya

• Kenya has invited German businessmen to invest in the country’s micro, small and medium-sized enterprises
• President William Ruto said the country stands to benefit from the world’s most experienced, organised and resourced German establishments
• Food processing, the digital economy, and intellectual property rights, among others, are some of the potential areas Germans want to invest in

Kenya has invited German businessmen to invest in the country’s micro, small and medium-sized enterprises.

Speaking on Monday, 27 March, 2023, Kenya’s President William Ruto said the country stands to benefit from the world’s most experienced, organised and resourced German establishments.

Dr Ruto noted that the sector is the backbone of the German economy, generating more than 60% of employment opportunities.

Bottom-Up Economic Transformation Agenda

He was speaking in Potsdamer Platz in Berlin when he met Dr Markus Jerger, the Chairman of Der Mittelstand-German Association of Small and Medium-Sized Businesses (BVMW).

According to Dr …

• A finding by online marketplace Airduka has found that small-scale sellers in Kenya are optimistic that the business environment will remain stable in 2023
• The study found that 75% of small scale sellers expect the trading environment to be calm over the next twelve months now that risks associated with threats such as COVID-19 and the general elections have settled
• As per the finding, 60% of sellers said they expect their revenues to remain steady in the first half of the year, with growth expected in the second half

Small-scale sellers in Kenya are optimistic that the business environment will remain stable in 2023.

A finding by online marketplace Airduka found that 75% of small scale sellers expect the trading environment to be calm over the next twelve months now that risks associated with threats such as COVID-19 and the general elections have settled.

Airduka surveyed a section of sellers …