Browsing: the business of sports in africa

 In the past sport was usually considered as a form of entertainment, it was casual and relaxed, today sport is often organized, mechanized, marketed, and administered as a business. Soccer is the most popular sport in Africa, and some countries such as South Africa have a successful premier league that employ players from around the continent. Africa has also exported world-class soccer players who play in the most paying leagues in Europe such as the UEFA and the EPL. These players have made millions and they are role models and a source of inspiration for budding players. The likes of George Weah from Liberia, Samuel Eto’o from Cameroon, Didier Drogba from Ivory Coast and the Egyptian Mohammed Salah who is currently playing for Liverpool in the EPL. 

Sports have the potential to assist in attaining peace, development and economic growth. It also boosts employment creation for the sportspersons as well …