Browsing: Zanzibar Revenue Board (ZRB)

There is global demand for spices attributed by dietary needs which keep growing and fuelled by communities leaning towards a health-conscious lifestyle.

However, these markets are tilted in Zanzibar’s favour, as most markets rely on organic spices which are classified as basil, ginger, garlic, cinnamon, pepper, clove, and cardamom. Most of these are farmed by locals in Zanzibar.

According to Market Research Future, North America is expected to dominate the industry especially the US, but also—Asia-Pacific (which also has a substantial production sphere of organic spices in the region) has a significant portion of the global market.

Hence—Zanzibar can learn about: market research, organic spice farming (which aligns with the current environmental and nutritional global standards) and storage, packaging and market segmentation from the two regions to capture the African market and eventually, the entire global market.