Browsing: Kenya

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Tourism in East Africa: Unpicked ripe fruit  

East Africa

Rwanda has gone a step further and promoted its tourism attractions on the world stage, through sports via its ‘Visit Rwanda’ tagline on England’s Premium League football clubs. 

The EAC core objectives compel the countries to bring collective efforts to promote their industry and share benefits as they come. So far, the EAC treaty (under Article 115) has shown partner states can undertake and develop collective and coordinated approach to the promotion and marketing of quality tourism into and within the community (EAC). 

Hence, the entire concept of coordinating policies in the tourism industry to establish a framework of cooperation is vital, as it will promote the equitable manner of benefit-sharing. 

Equity Bank, Kenyan investors raid DRC for multibillion dollar opportunities

Industry and Trade

Francois Kabeya, Goma Mayor General Commissioner, assured that the heightening business growth would expand employment opportunities and consequently create wealth for Goma residents, a city bordering Rwanda.

James Mwangi, Equity Group Managing Director and CEO, said the bank had US$5 million allocated for entrepreneurs ready to invest in manufacturing, tourism and several other sectors in the region.

He said that the aim of the mission was to unite people in both countries adding that the best collaborators in the business community were those that took risks, made mistakes and eventually created wealth.