Browsing: Branding Techniques

WhatsApp Image 2023 01 31 at 2.44.43 PM
  • Majority of Kenyans buy from companies with distinctive branding a new study reveals. 
  • The study by Elite Mawu Agency reveals that more than 65 percent of  Kenyans interact with companies that have attractive branding.   
  • According to the report, branding provides an emotional link by tying people to lifestyles.

Majority of Kenyans buy from companies with distinctive branding a new study reveals. 

The study by Elite Mawu Agency reveals that more than 65 percent of Kenyans interact with companies that have attractive branding that include distinctive creative logos and branding collaterals. 

The report dubbed Kenya Branding Report Card 2022, indicates that brands with originality and creativity attracts more interaction and buy-in. 

“There are small businesses with similar products at every corner, so what makes your business different? Your brand! Stand out from the competition and develop your brand further than just a logo,” said Elite Mawu Agency  Chief Executive and