Browsing: Goodwell Investments

Kenya-CNN Promotion project.
  • 20 investments  in manufacturing, ICT, energy, health and agri-business have been signed in past two months.
  • Latest Kenya-US trade ties place the East African country at a pole position on attracting more American dollars.
  • Since President William Ruto took office in September 2022, Kenya-US engagements have been on a full throttle.

Deepening Kenya-US trade ties have started to pay dividends as American firms move to invest in East Africa’s largest economy. With modern infrastructure, and skilled labour force, Kenya offers one of the best opportunities for US investors eyeing the region.

Currently, Kenya is the second most preferred destination by Americans seeking to invest in Africa. The 2023 US government review shows Kenya hosts 142 American firms while Nigeria has 195 conglomerates.

Latest developments, however, place Kenya at a pole position in attracting more American investors in the short to medium-term.

Deepening Kenya-US bilateral ties

Since President William Ruto took …

The Asante Financial Services Group (Asante) closed the first tranche of US$7.5m Series A funding. The funding is meant to bridge the gap in MSME lending in Africa. www.theexchange.africa

According to the World Bank, the annual SME credit gap in Sub Saharan Africa is about US$330 million. MSMEs are often neglected by lenders due to a combination of factors.

These include the high cost of customer acquisition and due diligence, insufficient data availability for accurate credit assessments, lack of collaterals, uncertain customer lifetime values, and the high costs of distribution and servicing. There is a large opportunity for lenders who are able to overcome these challenges.…