Browsing: local market in africa

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Despite the world being more digitally connected than ever before, women are still being left behind.

This is according to a new study which reveals that women are 8 percent less likely than men to own a mobile phone, 15 percent less likely to use mobile internet, and 33 percent less likely to use mobile money in low and middle-income countries across the world.

The data is revealed in the fourth annual GSMA Mobile Gender Gap report, which reveals that these significant gender gaps are preventing women from reaping the full benefits of mobile technology.

The study indicates that closing the mobile gender gap is critically important and can deliver significant socio-economic benefits to understand women, their communities, and the economy.

It estimates that closing the gender gap in access and use could generate a revenue increase for the mobile industry of 12 to 37 percent in a typical low …