Browsing: Rebel Foods

A look at Foodledoodle, Kenya’s premier cloud kitchen

Kenyan perennial entrepreneur Havar Bauck, teaming with several of his investment partners, has ventured into the global multi-billion-dollar cloud kitchen by launching Foodledoodle, the first of such in East Africa, a move expected to change the food and hospitality industry in the region.

The cloud kitchen model of business in a concept that primarily offers a restaurant kitchen and accepts incoming orders only through online ordering systems and offers no dine-in facility.

Also known as dark kitchen, this model is primarily virtual and is reliant on food delivery apps, web portal orders and to generate sales. The global cloud kitchen market size was estimated at 0.65 billion U.S. dollars in 2018 and is forecast to reach 2.63 billon U.S. dollars by 2026.

The cloud kitchen concept

The concept is gaining ground around the globe with established brands in Europe, US, India and some appearing in South Africa. Such leading brands …