Browsing: Wasoko

East Africa's Small-Scale Retailers
  • Due to their small footprint, traders are located closer to consumers, along transport hubs and routes, or within local communities. 
  • Proximity also extends to knowing and stocking customer’s preferred brands and products and offering credit to loyal customers.
  • United Nations Economic Commission for Africa indicates that small and local retail transactions account for 70 percent of total transactions in Kenya alone. 

Across East Africa, it is not uncommon to see dukas and kiosks around every other street corner offering some of life’s daily essentials such as sugar, soap, tissue paper as well as bread and milk. 

While they may not seem like much, East Africa’s dukas and kiosks are the backbone of the economy, providing jobs and basic essentials to millions of people.

According to EuroMonitor International, these spaces for trading can range from as little as 1sqm up to 30sqm. Due to their small footprint, traders are located closer

Wasoko Opens an Innovation Hub in Zanzibar. www.theexchange.africa

Africa’s nascent digital sector is expanding thanks in large part to innovation. In reality, at least 1031 innovation centres were active throughout Africa as of October 2021, according to research by Briter Bridges and AfriLabs, and there is a strong desire to establish more.

These hubs include coworking spaces, incubators, and accelerators that promote the region’s transformational economic growth and development through entrepreneurship and innovation.

According to the Briter Bridges and AfriLabs study, Nigeria has the most densely populated ecosystem, with 164 operating hubs, 149 of which are domestic and 15 of which are foreign; Kenya and South Africa follow suit with 100 and 90 hubs each.

According to the survey, North Africa has rapidly expanded over the past five years, with over 200 hubs in Egypt, Tunisia, and Morocco.…